(a.) Yielding lucre; gainful; profitable; making increase of money or goods; as, a lucrative business or office.
(a.) Greedy of gain.
Example Sentences:
(1) The EFDD role is a lucrative one and involves representing rightwing MEPs from across the EU, including populist parties such as the Swedish Democrats and Italy’s Five Star Movement.
(2) It was sparked by Ferguson's decision to sue Magnier over the lucrative stud fees now being earned by retired racehorse Rock of Gibraltar, which the Scot used to co-own.
(3) Photograph: Reuters Isis controls large swaths of north-east Syria including its stronghold of Raqqa and a number of lucrative gas and oil fields in the east.
(4) While it has not dominated the enormous mobile phone market in terms of sales – Apple has sold 41m handsets in three years, the same number Nokia sells in a month – it has won much of the more lucrative smartphone market, and drove its competitors to develop their own touchscreen handsets.
(5) This the unity of the functional and morphological aspects can prove to be especially lucrative in the research of endocrinology.
(6) Celebrities from Justin Bieber to Spike Lee were on hand for the opening of a spectacle that mixes circus tricks with the music of the late King of Pop – a pairing that has already proved lucrative for Cirque on the road with the arena show, Michael Jackson: The Immortal World Tour .
(7) Experts have said that Apple sorely needed to produce a phone with music capabilities as long-term protection for the lucrative iPod, which has helped boost the company's profits to record levels.
(8) Toyota immediately suspended the rental car commercials in which he appears and industry experts speculated the band was likely to lose more lucrative contracts.
(9) Flows of weaponry from Libya and elsewhere, uncontrolled criminality, hugely lucrative drug and people trafficking networks, as well as demographics and desertification.
(10) Shire, which is itself thought to be a target for acquisition , paid $4.2bn last year to acquire rare diseases specialist ViroPharma and its lucrative pipeline of products.
(11) Currently, the lucrative trade in logging, cattle grazing and palm oil, means tropical forests are worth substantially more dead than alive to developing countries.
(12) A senior figure in the Chinese film industry outlined the conditions it is setting for Hollywood to gain access to its lucrative box-office revenues, central among which is more "positive images" of the country and its culture.
(13) Industrial unrest close to Christmas was particularly provocative, raising fears among factory owners that lucrative contracts with western brands such Gap, Zara and H&M could go unfilled.
(14) For many reasons, not the least of which is his role as the representative of the Middle East Quartet , Mr Blair has built a network of lucrative contracts in the region since he stepped down as prime minister in 2007.
(15) The weeks leading up to Christmas are traditionally lucrative for high street and online stores but they also reveal which retailers are faring better than others.
(16) They would rather talk about a clodhopping, low-revenue mansion tax that is unlikely to happen than a fair, easy and lucrative extension of council tax, over which they would have less control.
(17) They are making a big play for more content and Time Warner has some of the best global franchises you could hope to have – look at Harry Potter, Batman and HBO.” Time Warner’s lucrative cable channel business includes TNT, TBS and HBO, home to shows including Game of Thrones.
(18) Sir Alan Langlands, chief executive of the Higher Education Funding Council For England (HEFCE), warned yesterday that the row risks hitting institutions financially by damaging their reputation in the lucrative overseas student market.
(19) Last year saw a slew of shootings involving members of the Yamaguchi-gumi - Japan's biggest underworld organisation - and a rival gang as they battled for control of lucrative districts in Tokyo.
(20) When you take out a share of those 31 homes for shared ownership, 80% market rent homes, and starter homes, each of which developers will prioritise as they are more lucrative, the number left for genuinely affordable social rent is minuscule, if it exists at all.
Lucre
Definition:
(n.) Gain in money or goods; profit; riches; -- often in an ill sense.
Example Sentences:
(1) In The God Delusion I have a section called "Religious education as a part of literary culture" in which I list 129 biblical phrases which any cultivated English speaker will instantly recognise and many use without knowing their provenance: the salt of the earth; go the extra mile; I wash my hands of it; filthy lucre; through a glass darkly; wolf in sheep's clothing; hide your light under a bushel; no peace for the wicked; how are the mighty fallen.
(2) Er ... you've just put out a book documenting the Sex Pistols' 1996 reunion tour, Filthy Lucre .
(3) Glen Matlock's Sex Pistols Filthy Lucre Photo File is published by Foruli Codex, priced £20.
(4) Slingshot is not Facebook's first attempt at getting some of the Snapchat lucre.
(5) Of course, the insatiable nature of investors' and gamblers' lust for lucre means that some incredibly unsavoury wagers can be entered into.
(6) It is Isabella Thorpe in Northanger Abbey , a youthful but accomplished hypocrite, who announces her antipathy to lucre.
(7) But there is a calling that is yet above high office, fame, lucre and security.
(8) I say, 'Because it's total crap'") or to Johnny Rotten's comments when the Sex Pistols reunited for their Filthy Lucre tour ("We still hate each other with a vengeance.
(9) But do the Obamas really need the effortless lucre?
(10) Granted, it's an uneasy detente: Obama's team made it clear that it is only accepting the filthy lucre of corporate America because their old donors are tapped out.