What's the difference between advertising and slogan?

Advertising


Definition:

  • (p. pr. & vb. n.) of Advertise

Example Sentences:

  • (1) It transpired that in 65% of the analysed advertisements explicit or implicit claims were made.
  • (2) Do [MPs] remember the madness of those advertisements that talked of the cool fresh mountain air of menthol cigarettes?
  • (3) John Lewis’s marketing, advertising and reputation are all built on their promises of good customer services, and it is a large part of what still drives people to their stores despite cheaper online outlets.
  • (4) What happened in the past was that if smugglers are sure that European boats are patrolling very close to the Libyan coast, then traffickers use this opportunity to advertise, and say to potential irregular migrants: ‘You will be sure to reach the European coast.
  • (5) It’s not like there’s a simple answer.” Vassilopoulos said: “The media is all about entertainment.” “I don’t think they sell too many papers or get too many advertisements because of their coverage of income inequality,” said Calvert.
  • (6) Time suggests that the FBI inquiry has been extended from a relatively narrow look at alleged malpractices by News Corp in America into a more general inquiry into whether the company used possibly illegal strongarm tactics to browbeat rival firms, following allegations of computer hacking made by retail advertising company Floorgraphics.
  • (7) He says has hit his recruitment targets each year by using mailouts, radio campaigns, newspaper advertisements and visiting the homes of potential students.
  • (8) BAML said that it does not expect "revolution" in ITV's strategic announcement next week, more "evolution", but did say that "advertising alone is no longer enough to maximise the value of ITV's audiences".
  • (9) Faulkner said: "Tobacco packaging is the last way in which the tobacco industry can advertise and market its lethal products; we have now stopped all conventional advertising and the retail display ban will come into in full effect in 2015.
  • (10) News International executives are also understood to have been testing the water for a potentially swift launch of a Sunday edition of the Sun as a replacement for NoW, which published the final issue in its 168-year history on Sunday, in conversations with advertisers and media buyers.
  • (11) What we’re saying is the advertising is false.” Prosecutors are not asking the court to halt the company’s services while the suit proceeds.
  • (12) "In editorial terms, the journalists will not be involved in any of the dealing with advertisers or with the scheduling of the ads," he wrote on his blog on the BBC's website.
  • (13) In a month where the price of the paper increased its price to £1.40 on weekdays and £2.30 on a Saturdayand launched the "Own the Weekend" advertising campaign, the headline figure increased by 0.11% to 204,440, the third month-on-month increase in a row.
  • (14) Retail advertising fell 8% year on year and classified advertising fell 19% for the period.
  • (15) The FSA last month published a report by Professor Gerard Hastings which concluded that advertising to children does have an effect on their food preferences, purchasing behaviour and consumption, and that these effects occur not just at brand level, but also for different types of food.
  • (16) The matter of clothing is closely related to another of Wimbledon’s quiet triumphs: the almost total lack of corporate graffiti in the form of logos and advertising.
  • (17) McCall and her ad director, Stuart Taylor, have also managed to offer 'page dominance' to all but the smallest potential advertisers, meaning that big ads will not be diluted down by having smaller slots alongside them.
  • (18) A 1977 Apple II computer sits in the background, near a poster that reads "Think" – presumably a nod to Apple's "Think different" advertising campaign of the late 1990s.
  • (19) "If you don't want my gear [on TV], I've got plenty of other places to take it," Jamie Oliver told advertisers last autumn, brazenly and a tad cheekily, at a Channel 4 "upfront" preview presentation of its 2014 schedule.
  • (20) The UK's biggest advertiser-funded broadcaster, which hoovers up almost £1 in every £2 spent on free-to-air TV commercials, still derived almost 75% of its £2.2bn in total revenues last year from this source.

Slogan


Definition:

  • (n.) The war cry, or gathering word, of a Highland clan in Scotland; hence, any rallying cry.

Example Sentences:

  • (1) They include the Francoist slogan "Arriba España" and the yoke-and-arrows symbol of the far right Falange, whose members killed the women.
  • (2) Britain First applied to use seven slogans in the elections and four were rejected, but the remaining three, including the slogan relating to Rigby, were approved by the watchdog.
  • (3) (Observer, June 2013) Nathalie Kosciusko-Morizet , 40 Current job: MP Nicknames: The harpist, "Madame Condescendante" (Bertrand Delanoë), "L'emmerdeuse" (Pain in the neck – Jacques Chirac) Campaign slogan: Une nouvelle énergie pour les Parisiens (A new energy for Parisians) Born: Paris Family: Daughter of a local mayor, granddaughter of a former French ambassador and great-granddaughter of one of the founder members of the French Communist party.
  • (4) Protesting naked, as Femen's slogans insist, is liberté , a reappropriation of their own bodies as opposed to pornography or snatched photographs which are exploitation.
  • (5) According to Deborah Mattinson, his pollster, Brown " loved slogans and believed them to be imbued with a mystical power capable of persuading the most intransigent voter", and therefore went a bundle on them – not least " A future fair for all ", the surreal dud with which Labour went to the country in 2010, following 2005's equally idiotic " forward not back ".
  • (6) It's the slogan of an old electronica & dance music festival in Berlin known as The Love Parade.
  • (7) The new slogan “for the thirsty” seems to lionise those who try different things: great for enticing new patrons but do you really want your loyal consumer base branching out beyond their usual pint?
  • (8) With slogans such as "nudity is freedom" and statements such as " topless protests are the battle flags of women's resistance, a symbol of a woman's acquisition of rights over her own body ", Femen claims the removal of clothes in public as the key indicator of the realisation of women's rights and the most effective type of activism.
  • (9) The slogan will be unveiled at a rally in Warwick tomorrow, but Alexander gave no hint of Gordon Brown calling an election before 6 May, emphasising the need for a slow reappraisal of Labour to take root.
  • (10) Protesters waved banners with slogans such as “Special relationship, just say no” and “Nasty women unite”.
  • (11) Early in the unrest protesters carried crosses and shouted anti-sectarian slogans: "Muslims, Christians, Alawis are all one."
  • (12) May, who once wore a T-shirt bearing the slogan "This is what a feminist looks like" has campaigned against sexual violence and worked hard on getting more Tory women MPs, is far more likely to ask questions about how a policy will impact on women than her male colleagues.
  • (13) The campaign, which launches tonight, with the slogan: "High Definition.
  • (14) In Dublin, the general mood was summed up by the Evening Herald headline, referring to a slogan from an car advert featuring Henry: "It's Va Va Gloom".
  • (15) On the one hand he lectures everyone about globalisation and on the other he borrows this slogan from the BNP.
  • (16) We’re going to have our country back, and protect our second amendment.” After each demagogic slogan, the crowd screamed its approval, waving placards that called themselves the “silent majority for Trump”.
  • (17) It’s a new book, a slogan on his necklace and, he believes, a real possibility.
  • (18) Indeed, such parochialism would be downright frowned upon by today's World Cup mentality, considering that both the official anthem and slogan this time round is the typically Fifa-ishly nonsensical, and distinctly Benetton-esque, "We Are One".
  • (19) The marketing slogan was: “There are 1,000 reasons not to believe in independent television, but just 1,000 roubles will get it for you.” Now, the price has gone up, to 4,800 roubles per year, and the channel has around 60,000 subscribers, with Muscovites making up nearly 40% of that number.
  • (20) If he comes back it’s like he’s got away with it.” In the club’s superstore, Zak Dilly and his girlfriend Hannah Betts – who have just chosen a babygrow for their niece with the slogan “Mummy taught me ABC, Daddy taught me SUFC” – are clear about whose side they are on.